After years in the fields of safety and hygiene at work, fire safety and emergency preparedness and with over 20 years of experience during them: Accompanied and managed safety and hygiene systems in large companies and organizations in the economy including: Osem, Sugat, Sodastream, Aroma and more, chose Yehuda Neikrog - owner, In his marketing and business activities and contacted us for the benefit of the escort.

After conducting an initial strategic assessment together with Yehuda, we conducted market research and competition. It was clear that this is a competitive and complex market in which many consultants and consulting companies operate that offer a similar basket of services. Naturally, it was important for us to differentiate Yehuda from the competition, so we carried out a focus process both in terms of the messages, in terms of the services offered and in terms of the outstanding visibility we are interested in achieving.

The branding process included 3 rounds. In each round we tried to refine and create a brand that would reflect the customer, his values and his distinct advantage until the third round - we succeeded and big time! After building the new concept of the brand and the graphic-marketing language, we continued to design and create the logo. From there we went on to create all the office paperwork and quotes, physical and digital business cards, we designed and built the brand website fully including writing all the complete content - up to the Ready For Use website and finished with the company car branding and the elaborate demo and simulation cart.

Customer:

The challenge:

What did we do?